When buying a new carpet, you have the immediate choice of buying either a carpet with a high percentage of wool, or something more synthetic. There are advantages and disadvantages of both, but a carpet with at least 80% wool is the type of carpet preferred by those in the industry, for a number of very good reasons.
Firstly, in terms of being a long term investment, with a wool carpet having a much longer lifespan than synthetic carpet, it's the more sensible option to buy. Although it will cost a bit more initially, in the long run it's the more cost effective option. Therefore a wool carpet can be fitted to the busiest room of the house, and still remain in great condition for years to come. It looks better overall, feels great under your feet, and lasts longer - what's not to like?
Wool carpet is the more luxurious option too. When walking barefoot over a wool carpet, you immediately can tell it's wool, just by the feeling of quality under the foot. A synthetic carpet in comparison will feel as if it's made of wire and looks significantly less impressive. For a large room, you're better off buying wool, if only for the looks alone.
It's not only look and feel which makes wool the better option either. In terms of keeping the room warm, you can't get better than a wool carpet. Wool is a great insulator, allowing for loss of heat through the floor to be hugely minimised, and as a result, your room stays warm. In comparison, synthetic carpets are generally poor insulators, meaning not only do you miss out with the look and feel of a great carpet, but you lose the money saving advantage of decent insulation too.
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